Brand identity that makes a small company look established.
Most businesses do not lose work because their logo is ugly. They lose it because nothing looks like it came from the same company — the invoice, the storefront, the Instagram avatar and the website all quietly disagree. A brand identity fixes that in five days, for a fixed $199.
What you get
Four deliverables. No filler.
A brand identity is not a mood board and a PDF nobody opens. It is the small set of assets that lets everyone — including whoever you hire next — keep you looking like one company.
A primary logo, plus one variation
The main mark for your website and signage, and a compact variation for the places the full lockup will not survive: a favicon, an app icon, a social avatar, a stamped label, the corner of an invoice.
A colour palette that works in the real world
Chosen for your industry and tested where it will actually be used — on a phone screen in daylight, in one colour on a receipt, reversed out on a dark background. With the exact hex, RGB, CMYK and Pantone values written down.
A type pairing you are licensed to use
One typeface for headlines, one for body text, both legally usable on a website and in print without a subscription you did not know you had signed up to.
A one-page brand guide
Not forty pages. One. Clear space, minimum sizes, what to do and the three things never to do — so the next designer, printer or agency you work with gets it right without asking you.
Every format
Files you will never have to ask for twice.
- PNG — transparent, at web and print resolution, for anything quick.
- SVG — infinitely scalable vector, for websites and large-format print.
- PDF and EPS — the formats printers, sign makers and packaging suppliers actually ask for.
- On-light, on-dark, one-colour and all-white — so nobody ever has to fake a version at 11pm.
- Favicon and social avatars — already cropped square and tested at 32 pixels, where most logos turn to mush.
- The one-page guide — as a PDF you can forward to anyone.
Everything transfers to you on final payment. There is no licence, no renewal and no file we keep hold of.
How it runs
Five days, four moves.
- DAY 0
Brief and fixed price
You tell us what the business does, who buys from it, and what you would be embarrassed to hand out today. We come back with a fixed price and a fixed date — before you pay anything.
- DAY 1–2
Direction
We show you routes, not a hundred thumbnails. Each one comes with the reasoning: why this shape, why this colour, where it is going to be strongest and where it will be weakest.
- DAY 3–4
Build out
The chosen route gets drawn properly, tested small, tested in one colour, tested reversed, and turned into the full file set.
- DAY 5
Changes and handover
Two rounds of changes are included. On approval you pay the balance and every file transfers to you.
Proof
Identities we have built, published in full.
Every case study lists exactly what we produced — not a curated screenshot with the client's name removed.
VEXRO — watch brand
A classic analogue watch brand: logo, presentation box, warranty card, booklet and campaign creative, all built off one identity.
KIG7 Investment — bilingual identity
An investment firm in Dubai needing English and Arabic to carry equal weight across cards, letterhead and internal forms.
MORRA Coffee & Beans
A café and retail coffee brand: logo, menu design, packaging and social — one system across a cup, a shelf and a feed.
Where the $199 goes
Why an identity costs $2,500 elsewhere.
| What matters | Markora | Branding agency | Logo marketplace |
|---|---|---|---|
| Price | ✓ $199 fixed | $2,500–$15,000 | $50–$300 |
| Delivery | ✓ 5 days | 4–8 weeks | ✓ 2–5 days |
| Original work | ✓ Drawn for you | ✓ Drawn for you | ✕ Often recycled |
| File formats | ✓ Complete set | ✓ Complete set | ✕ Paid upgrade |
| Brand guide | ✓ One page, usable | 40-page deck | ✕ None |
| Meetings required | ✓ Zero | Workshops | Endless revisions |
| Money-back | ✓ 100% | ✕ | ✕ |
FAQ
Brand identity, answered.
How much does a logo and brand identity cost?
How long does a brand identity take?
What files do I actually get?
Do you do logo design without the rest of the identity?
Will my logo be original?
Can you rebrand an existing business without losing recognition?
Do you register the trademark?
Look like the company you already are.
Tell us what the business does and what you are currently embarrassed to hand out. You will get a fixed price and a fixed date back — no discovery workshop, no sales call.
Start with a brand → See the work first